FlatRateSite vs. Durable
Durable or a done-for-you website?
Durable's AI builds a draft site in seconds. Then you finish it and run it. We build it, write it, and hand you the files for $497, one time.
Side by side
Upfront cost
- FlatRateSite
- $497 one time
- Durable
- Free plan; Launch $25/mo ($22 billed yearly)
Ongoing cost
- FlatRateSite
- Optional care plan from $99/mo, or host it yourself
- Durable
- Monthly or yearly subscription
Who writes the copy
- FlatRateSite
- We do, from your intake answers
- Durable
- AI, from what you type in
Who checks the facts
- FlatRateSite
- A person edits every word
- Durable
- You do
Pages
- FlatRateSite
- Up to 3
- Durable
- Unlimited AI-generated pages
Time to launch
- FlatRateSite
- First draft 7 business days after intake approval
- Durable
- Draft in seconds; live when you finish
Setup help
- FlatRateSite
- We build it for you
- Durable
- 1:1 onboarding call on Grow ($49/mo)
Bookings and CRM
- FlatRateSite
- Not included
- Durable
- Included on paid plans
Domain
- FlatRateSite
- Stays in your name
- Durable
- durable.site on Free; domain credit on paid
Leaving later
- FlatRateSite
- Your files, no export fee
- Durable
- Domain transfer after 3 months; takes weeks
What Durable's plans include
The Free plan gives you a durable.site address, unlimited AI-generated pages, and a CRM for up to 10 customers.
Launch is $25 a month, or $22 billed yearly. It adds a custom domain credit up to $20, online booking synced to your calendar, and more SEO tools. Grow is $49 a month, or $41 billed yearly. It adds a $40 domain credit, a 1:1 onboarding call, unlimited team members, and site translation.
What you still do yourself
Durable's AI drafts your pages, plus blog and social posts, from what you type in. Checking them is your job: the services, the towns, the prices, and anything it guessed.
Grow adds an onboarding call and ongoing support. That's help using the tool, not someone who builds and writes the site for you.
Where Durable wins: bookings and a CRM
Durable's paid plans bundle online booking and a built-in CRM. We don't build booking systems or CRMs.
If you already use a tool like Jobber or Housecall Pro, we can link or embed it. If you need booking built into the site itself, Durable is the better fit.
Moving your domain out of Durable
Durable says it will transfer your custom domain when you cancel. It also says the transfer takes a couple of weeks and has a minimum subscription time.
Its help center sets the rules: the subscription must be active for at least three months in a row, the domain must have been registered through Durable, and your account must be paid up.
With us, your domain stays in your name from the start, and your site's code is yours. No export fee.
Choose Durable if…
- You want a site live today and don't mind editing it yourself.
- Your budget is near zero, and a durable.site address is enough for now.
- You want bookings, a simple CRM, and blog posts in one subscription.
- You like tweaking your site yourself, any time.
- You need more than 3 pages.
Choose FlatRateSite if…
- You don't need bookings or a CRM built into your website.
- You want copy written from a full intake, not a short prompt.
- You want someone to build and write the site, not an onboarding call.
- You want the domain in your name from day one, with no three-month wait to transfer it.
- A simple site of up to 3 pages covers what you need.
Questions
Is Durable any good?
For a fast draft, yes. It builds a site in seconds and bundles a CRM, bookings, and blog tools on paid plans. The AI only knows what you type in, so expect to check and rewrite much of it.
How much does Durable cost?
There's a free plan on a durable.site address. Launch is $25 a month, or $22 billed yearly. Grow is $49 a month, or $41 billed yearly. Paid plans include a custom domain credit.
Can I take my domain with me if I leave Durable?
Yes, if you registered it through Durable. Its help center says your subscription must be active for at least three months first, and Durable says the transfer takes a couple of weeks.
Is hiring you cheaper than Durable?
Not in dollars. Durable's free plan costs nothing, and Launch billed yearly comes to $264 a year. We charge $497 one time for the build, with the copy written for you. Going live on your domain takes a care plan from $99 a month, or you can host the code yourself.
Does Durable write my copy?
Its AI drafts the pages from what you type in. You review and edit them. Grow adds a 1:1 onboarding call, but the writing is still yours to finish.
What don't you build?
Online stores, booking engines, customer logins or portals, and ongoing SEO campaigns. If you need bookings built in, Durable may be the better fit.
Keep comparing
Sources
- Durable pricing (opens in new tab) (checked 2026-09-25)
- Durable Help Center: Durable Domains Transfer Policy (opens in new tab) (checked 2026-09-25)
One form. One price. Your site, built.
$497, one time. If we can't build it, you get every cent back.
Questions? hello@flatratesite.com